Tuesday, October 30, 2012

Bob Iger Says Disney Will Focus On Mobile And Social (Not Console) Star Wars Games

CEO Bob Iger responded that the company is “likely to focus more on social and mobile than we are on console.” However, he added that Disney will look at console games “opportunistically,” using licensing deals to allow other companies to create Star Wars games for cosnoles.

Disney executives also said that gaming accounted for a little less than 20 percent of Lucasfilm’s revenue in the past year. (Films accounted for 25 percent, consumer products for 25 percent, with the remaining 30ish percent made up of everything else.) And Iger said the acquisition should not affect the company’s goal to make its gaming division, Disney Interactive, profitable next year.

Read More: http://techcrunch.com/2012/10/30/disney-star-wars-gaming/

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