Thursday, December 27, 2012

Cut Backs on Disney discount for premium annual passholders

Beginning Jan. 1, Disney will cut in half the size of the shopping discount it offers to visitors who purchase premium annual passes, which can cost more than $700 apiece. The 20 percent discount will drop to 10 percent for all merchandise purchased in the resort's souvenir shops.

A Disney spokesman declined to say why the resort is reducing the discount, a move that has antagonized some of the company's most passionate fans. "We regularly evaluate our discounts and offers for annual pass holders and make adjustments," spokesman Bryan Malenius said.

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